Search Results for Santa Cruz Guitar

The State of the Independent Music Store

music emporium
If there’s one breed of customer that rankles guitar-store owners, it’s not the unreasonable haggler or the teenager who overworks a Nirvana riff for an afternoon. More than anything, it’s the shopper who comes to examine an item but fully intends to purchase it online elsewhere. “Showcasing,” as it’s known, is not new, but it’s increasingly in the open, and indicative of a fickle retail environment where buyers chase deals via the internet.


Jamie Stillway: Winter NAMM 2016

Jamie Stillway stopped by the Acoustic Guitar booth at NAMM 2016 to perform an instrumental on her Santa Cruz OM/PW guitar.  Using a Shubb capo at the fourth fret, the guitarist played her song “The People’s Key of B,” from her album with…