A Conversation with C.F. Martin IV, the CEO of Martin Guitars

After 27 years at the helm of America‚Äôs oldest and most storied guitar maker, Chris F. Martin IV has learned a thing or two about preserving a legacy. Unlike his father, C. F. Martin III, who headed the company through the disco era and resulting acoustic guitar market crash, Martin has presided over his great-great-great … Continue reading A Conversation with C.F. Martin IV, the CEO of Martin Guitars